The biggest names in hair join forces as Schwarzkopf Professional grows its celebrity colorist program

Exploring the Rise of Certified B Corporations and Their Impact on Society, Environment, and the Economy.

A closer look at Keune's updated packaging on their So Pure line.

Eufora just released their fall 2023 Get the Look campaign; the last in a yearlong series of challenges to stylists to step away from the routine and embrace fresh concepts.

Should you bring extensions to your salon?

Introducing NaturalTech Tailoring!

Invest in a dryer that does it all - made just for stylists.

Swap your go-to style to match the changing season, and find your next favorite fall look!

Celebrating Pride with The Mur Salon

Learn how Connection Cash from re:connect can help generate service revenue for your salon.

Learn more about Paramount Beauty's new and improved retail sales program, re:connect!

A message from a new brand at Paramount Beauty about their new Curl Order.

There's a new curl on the block. Get the details about the new DevaCurl® lines.

Paramount introduced ParaPerks, a new gift with purchase program, on April 16, 2018.

Davines Circle Chronicles asks you, what moment are you living today?

Learn more about privé, a company that’s changing the way you look at hair products with their clean ingredients and #careforall program.

Keune Haircosmetics is launching its first global collaborative artistic collection, Beyond True Beauty, with a master class in August. Register now and shop Keune at Paramount Beauty!

Heal, seal, and protect with our newest brand, L'ANZA Healing Haircare, now available at Paramount Beauty.

Style your way to fabulous hair with it’s a 10 hair care products, now available at Paramount Beauty.

Here's our review on Saints & Sinners Divine Dry Finish Texture Spray, an invisible dry finish multi-tasking spray adds instant volume, texture, fullness, and body.

Learn all about the features of the new Hot Tools CURLBAR™, available at Paramount Beauty.

Try our favorite product cocktails to create textured, tousled styles from the new Keune Blend campaign.

Learn how to apply The Band by Hotheads Hair Extensions, which is the newest extension accessory available at Paramount Beauty.

Scroll through our gallery of pictures from Schorem’s “Clippers of Carnage Tour” at Webster Hall in New York City.

Purchase Valor Superfine Hairspray from Beauty & Pin-Ups and part of your sale will support Pin-Ups for Vets, a non-profit organization that raises funds for hospitalized veterans.

See which of your favorite products have recently gotten some love from the media!

See which of your favorite products have recently gotten some love from the media!

NEW No-Poo & One Condition Decadence are the perfect cleanse and condition combination to use for curly and super curly hair that needs more moisture, strength, and nourishment. Revitalizing chuff milk and strengthening quinoa protein penetrate the hair cuticle resulting in curls that are more moisturized, nourished, and very easy to detangle and style.

NEW Joico LumiShine transforms hair from the inside out with breakthrough ArgiPlex Technology, delivering astonishing shine, color longevity, and overall healthier hair- guaranteed!

Introducing the NEW Enhancing Line for straightened hair and hair extensions. Enhance your hair and extend the life span of your straightening treatment and keratin bonds with New Enhancing Line. Enriched with Kernox-T™ Patented Technology, this uniquely formulated aftercare solution keeps straightened hair and hair extensions looking and feeling healthy and beautiful for longer.