Since Eufora’s inception, we have been committed to delivering exceptional results with the best, safest, and most effective ingredients. We choose to formulate without parabens, harsh sulfates, petrolatum, artificial colorants, mineral oil, or gluten, and remain cruelty-free. Healthy beauty, healthy people, healthy planet. It’s a progression and part of Eufora’s DNA. The natural attraction to the creation of Beauty Without Compromise.