Please contact your Paramount Beauty Representative to order.
Don’t lose your cool with Joico's Color Balance Purple Shampoo. Its gentle lather instantly gets to work on undesirable yellow tones, leaving hair cool, healthy-looking, and protected.
Features & Benefits:
Instantly neutralizes unwanted yellow and warm tones in blonde hair
Long-lasting results through 12 washes
Boosts shine and smoothness
Over 2X stronger hair
Controls static
Paraben-free
Apply to wet hair. Lather. Leave in 1-3 minutes. Rinse. Use 2-3 times a week, alternating with your daily shampoo. Follow with Color Balance Purple Conditioner for best results.
KEY INGREDIENTS:
Violet Pigments
Directly attach to the hair and instantly neutralize unwanted yellow tones.
Green Tea Extract and UV
Absorbers Help fight fading and tonal change to keep color looking great.
SmartRelease Technology
Joico's one-of-a-kind liposome delivery system, packs a punch—continuously releasing Rosehip Oil, Arginine, and Keratin to help repair, strengthen, and protect hair from the damaging effects of daily styling.