Style your way to fabulous hair with it’s a 10 hair care products, now available at Paramount Beauty.

For 20 years, it's a 10 has been developing multi-benefit hair care products for salons and clients worldwide. Realizing hair care had become confusing with an array of brands and concoctions available, the it's a 10 team—comprised of salons, stylists, and creators—decided to simplify hair care once and for all by developing a line of products that delivered 10 amazing benefits in just one bottle. It's a 10 believes everyone deserves great hair, and what takes other products multiple steps and bottles, it's a 10 delivers instantly in one.

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Every single it’s a 10 product is formulated to deliver a combination of 10 benefits allowing you to target more than just one of your clients’ specific hair needs. Choose from the brand’s 10 different collections—Blonde, Blue, Defrizzing, He's a 10, Keratin, Potion 10, Silk Express, Styling, Volumizing, and Whipped.

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Not only does it's a 10 deliver spectacular hair results but it's also a product line everyone can feel good about. The products are not tested on animals and use only the highest quality ingredients. They are committed to making a difference in the hair care industry while positively impacting customers’ lives. It's a 10 maintains high standards and creates products that uphold their values of doing what's best not only for hair but people and our environment. It's a 10 also supports the Leukemia & Lymphoma Society and the Right Action for Women fund, working to spread education and awareness to fight cancer and keep women feeling beautiful, inside and out.

A post shared by It's A 10 Haircare (@itsa10haircare) on Oct 23, 2017 at 2:20pm PDT