Schwarzkopf + Sofia Vergara

In a groundbreaking collaboration that has sent waves through the beauty and entertainment industries, renowned actress Sofia Vergara has joined forces with the prestigious hair care brand, Schwarzkopf Professional. The union was officially announced, marking Vergara as the brand's new Global Brand Ambassador. This partnership is set to redefine standards of beauty and elegance, combining Sofia's vivacious charm with Schwarzkopf Professional's legacy of excellence in hair care.

Sofia Vergara: A Perfect Match for Schwarzkopf Professional

Sofia Vergara, celebrated for her charismatic personality and stunning looks, has always been a symbol of grace and glamor. Known for her roles in hit TV shows like "Modern Family" and her success as a businesswoman, Sofia's journey is a testament to her versatility. Her decision to collaborate with Schwarzkopf Professional aligns seamlessly with her commitment to empowering women and promoting self-confidence.

In an interview with behindthechair.com, Sofia shared her excitement about the collaboration, expressing her admiration for Schwarzkopf Professional's commitment to quality and innovation.

Sofia says, “Hair is a powerful form of self-expression. For me, becoming Schwarzkopf’s Global Brand Ambassador is about collaborating with a brand that shares my vision of embracing and celebrating the power of self-expression and confidence. We both believe in the power of hair and want to empower and inspire other women to express themselves through their hair.”

As Sofia takes on her role as Global Brand Ambassador, we can anticipate a fusion of elegance, confidence, and innovation that will redefine beauty standards and inspire individuals worldwide to embrace their unique styles. With this partnership, Schwarzkopf Professional continues its legacy of excellence, and Sofia Vergara adds another remarkable chapter to her illustrious career, leaving an indelible mark on the world of beauty.

Red Carpet Look with OSiS+

Celebrity hairstylist Tyler Johnston created Sofia Vergara‘s stunning hair for the Miami premiere of her new Netflix series “Griselda” using Schwarzkopf’s OSiS+ products.

1. For the blow dry Tyler used the OSiS+ Grip Extreme Hold Mousse and gave the hair a full blow out.

2. He then worked with a large barrel tong and created texture around the mid length sections leaving the ends out, this gives a more modern feel.

3. After leaving the sections to cool down, he worked with a bristle brush and worked the hair so that it creates a modern contoured wave. At the root area on top of the crown Tyler slightly lifted the roots to give a classic retro feel but still keeping it modern.

4. Next Tyler used OSiS+ Dust It around this area to give more support and hold.

5. Last, a fine mist of OSiS+ Freeze Medium Hold Hairspray was added overall to hold the shape and give a sheen like modern finish.

Shop OSiS+ Today! and keep your eye out for more Sofia Vergara x Schwarzkopf Professional content on instagram.


Sources:
https://behindthechair.com/news/sofia-vergara-is-schwarzkopf-professionals-new-global-brand-ambassador/
https://www.esteticamagazine.com/2024/01/24/get-sofia-vergara-schwarzkopfs-new-global-brand-ambassadors-stunning-red-carpet-hair/
https://www.latfusa.com/article/2024/01/how-to-get-sofia-vergaras-look-from-the-griselda-premiere